Our team supported Kat Taylor and the Proposition 2 and 4 coalition with a statewide outreach strategy focused on climate resilience, equity, and infrastructure funding for underserved communities. Our campaign reached over 600,000 voters across the Central Valley and rural California with clear, resonant messaging about Proposition 4’s $10 billion bond to protect water, agriculture, and vulnerable neighborhoods. Plus Proposition 2’s focused on funding for public school and community college facilities.

We developed bilingual mailers and doorhangers that uplifted the measure’s benefits for Latino communities and emphasized its long-term value for public health and the environment. Our team handled data acquisition, media strategy, and design execution—delivering impactful content that motivated voter engagement across a complex, multi-county region.